International Urban Design Competition London

International Urban Design Competition; Wellesley Road and Park Lane, Croydon

Sponsor: Croydon Council in cooperation with Design for London, Transport for London, London Development Agency

Type: International

Process: Open, Two-Stage

Languages: English

Eligiblity: Professional Designers

Registration Deadline: December 1, 2008

Submission Deadline: March 18, 2009

Jury: Tim Pollard, Jason Perry and others

Awards: GBP 6000 excl. VAT for shortlisted, appointment to develop a complete regeneration solution.

Design Challenge: To transform a one kilometre length of the main route that punctures the heart of Croydon from an urban motorway into an environmentally friendly destination in its own right. The estimated value of investment needed to transform Wellesley Road and Park Lane is in the region of £40 – £50 million and could take approximately six years to deliver. The proposals will form part of a wider regeneration agenda in the town centre, complementing the technical masterplan for Croydon Metropolitan Centre. A delivery strategy will be developed as an integral feature of the project.

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